Story on the Big History Project

Story on the Sports Statistics

Story on Culture in Accounting

A poster for one of the world’s great train journeys, The mighty Indian Pacific on its 4300km journey at the viaducts near Lithgow in the Blue Mountains of NSW.

Story on City of Shadows - NSW Forensic archives portray a darker side of Sydney's social history

We created this remarkable image in the camera of Adam Bruzzone at sunset on the Elizabeth river to celebrate the extension of The Legendary Ghan service from Alice Springs to Darwin.

Australian wildlife warrior Steve Irwin became our ambassador for the launch of the inaugural Ghan service to Darwin. The national campaign comprised TV, print and personal appearances at travel trade events.

Retail advertising never looked so good as this masterful art deco design by Reedcomm senior designer Phil Easson.

How to distinguish the ‘Commercial Services’ team from all of the pure scientists at The Australian Wine Research Institute? Our solution was to add ‘I’ for investigations and make them CSI – the coolest A team of detectives in Australia.

Wine science can be highly technical, so Reedcomm invented a new design language we called ‘Cellular Art’ to simplify complex stories within an arresting visual form.

With the GM of Commercial services looking like Brad Pitt, we created a parody based on Horatio from CSI Miami to tell a compelling story about tough love in the wine industry.

Striking crime images have become a hallmark of this highly successful campaign for the Australian Wine Research Institute commercial services.

Being a winning loss adjuster is the name of game at MYI, but with the insurance industry addicted to natural disaster images, our light hearted take on accidents provided much needed cut-through.

Our passion for plasma-infused armchair sports knows no boundary and as history shows, the ancient Greeks shared the same passion for football.

Being aware of Greeks bearing electrical appliances was the brief from high end brand retailer Spartan. Reedcomm chose 4th century greek art as inspiration and gave it a modern twist for Spartan’s classy new market positioning.

Creative retail car ads have challenged writers and art directors since rubber hit the road. Our solution for City Holden was to ‘plate up’ the ads with custom tags that told the City story and created a road race to their dealership specials.